Social media can help you engage with your P2rents and find out what people are saying about your business. You can also use social media for advertising, promotional giveaways and mobile applications.Social media can help your business to
Social media is online communication that allows you to interact with
your Parents and share information in real time. You can use social media to
get customer feedback and build customer loyalty, increase your market reach, including international markets do market research and reduce marketing costs
by building customer networks and advertising, develop your brand to improve the way you do business
Recruit through job networking sites like LinkedIn increase traffic to your website and improve its search engine ranking
Keeping up with the competative market can be easily achievable.
Social networking sites allow you to create your own profile or page, network with others and share information (including promotions, images and video). Creating a business profile can help you to attract followers, get new Parents and develop your brand. Examples of social networking sites include Facebook - external site , Pinterest - external site and Instagram - external site .
You can use job networking sites to build a professional business profile and connect with networks of skilled people for recruitment and development. An example is LinkedIn - external site .
Blogs are online journals of thoughts, observations, promotions, links, images and videos. Blogs are typically public. They allow readers to comment on posts and interact with you. You can host them in-house or through a blogging platform that provides the software and website hosting. Some examples of free blogging tools include Blogger - external site and WordPress
Micro-blogs can send short messages to a network of followers. They can be useful if your business has a lot of information to share. Examples include Twitter - external site and Tumblr - external site .
Video sharing sites let you upload and share your videos. Users can then comment on and share your videos with others. Examples include YouTube - external site and Vimeo - external site .
Podcasts are audio files with blog-style or lecture-style content. Vodcasts are podcasts in video format. You can either have them available for download, streaming or live stream.
Social-news communities are websites where members share interesting news or links to others in the community. It’s not recommended to use social-news communities to sell your products and services. Examples include Digg - external site , StumbleUpon - external site or Reddit - external site .
Private social network services allow you to share information in your private network. They are useful for businesses that want to develop a secure organisation-only network to share knowledge. An example is Yammer - external site .
Location-based services helps you connect and interact with other people and businesses in your area. Foursquare - external site is an example that also enables you to recommend or rate businesses in that area.